Template
Discount code from a story reply
Send a promo code and shop link to followers who reply to your story with a keyword.
The template
What's inside this Tap
Who it's for
Shops and product brands running a short promotion who want story viewers to buy the same day.
Example post
Story of the product with the text: βReply DEAL and your code is on the way, today only.β
Trigger keyword
DEAL
Opening DM
Thanks for replying! Here is your code β it works on the whole collection while the promotion runs.
Delivery message
Your discount code is right here π tap through to the shop and it is applied at checkout for you. The offer ends tonight.
Follow-up
Your code is still valid for a few more hours, so if something is sitting in your basket, now is the moment.
TrackStory replies matchedDMs sentShop clicksCodes redeemed
How it works
Three steps from comment to lead
- 01
Choose a post and keyword
Pick any reel or post and the words that should trigger a reply β like 'guide' or 'price'.
- 02
Add your message and offer
Write the DM, then attach a link, PDF, coupon code or booking page. Preview it on a phone as you go.
- 03
CommentTap sends it β and tracks it
Every match gets an instant DM. Clicks, emails and leads show up in your analytics automatically.
FAQ
Questions, answered
- Why pair a discount with a story?
- Stories disappear in a day, which gives a short promotion a natural deadline and makes replying feel like taking part rather than reading an advert.
- Can every viewer get a unique code?
- This template sends one shared code, which is simpler to track. For unique codes, generate them in your shop and rotate the campaign when a batch runs out.
- How do I close the promotion?
- Pause the campaign when the offer ends, and later replies no longer receive the code, which keeps your deadline honest for everyone.
- Does it work with a story sticker?
- Yes. Any sticker that produces a reply in your inbox works, as long as the keyword appears in the message the follower sends.